TOMRA creates sensor-based solutions for optimal resource productivity.
We are looking for an enthousiastic Marketing Automation and Web Coordinator. You will play a hands-on, critical role in assembling and executing marketing automation campaigns for TOMRA Sorting Food. Your knowledge of Marketing automation software, as proven through experience, will enable you to conceptualize, set up, deliver and report on demand generation and email marketing programs. Next to that you will be responsible for updates to the website in different languages and manage SEO projects. All of this for guaranteeing an optimal website experience and conversion of visits.
Manage Marketing Automation software as core administrator
Develop buyer personas and build and execute marketing campaigns
Track performance of campaigns and offer optimization suggestions
Monitor industry content for repurposing
CRM (Salesforce.com) integration, linkage and administration
Create global and local lead nurture programs and lead to revenue models
Aid in database administration, ensuring database stays clean and up to date
Content management of the website for TOMRA Sorting Food in Sitecore by doing daily updates on news, articles, pictures, video, jobs, etc…
Follow-up translation projects for the website on a technical and content level. Validation, optimization and launching.
Search Engine Optimization (SEO) projects coordination by themselves and in coordination with third parties.
Develop a SEA strategy for TOMRA Sorting Food
Monitor and analyze website performance, through Google Analytics & MOZ and pro-actively share ideas for improvement
Be part of a global virtual website team
Manage digital sales tools for TOMRA Sorting Food
Passionate about Marketing and Technology
Minimum 2 years’ experience in a similar position
Higher degree (Bachelor in Marketing, Web, Multimedia or similar)
Experience with customer focused direct marketing, email marketing, and/or database marketing
Proven ability to manage multiple campaigns at the same time whilst paying strict attention to detail
Experience with web marketing and SEO
Ability to interface effectively with different stakeholders
Dynamic, eager to learn and test new things
Motivated, goal oriented, persistent
High level of initiative, ability to work well in a team environment, plans and carries out responsibilities with minimal direction
Proven ability to handle stressful situations and deadline pressures well
A self-starter that can thrive in a fast-paced environment and is flexible/adaptable
Fluent in Dutch and English (a good knowledge of French is a plus)
TOMRA offers exciting and challenging roles within a growing international organization.
We strive to hire and develop the right people, locally and globally; stimulating personal growth and self-development. We offer a market competitive salary package.
When applying be sure to reference Creativeskills.be in the subject or body of your email.
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Are you the new Marketing Automation and Web Coordinator at TOMRA Sorting Food?
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