Global Marketing Director
bij Kipling in Antwerpen

Kipling is looking for an exceptional Director Global Marketing to join our Global Brand Management team based in Antwerp, Belgium.

At Kipling we are on a mission. To live a vibrant and colourful life, go to places we’ve never been before. Be curious. Dare to live the life we’ve always wanted. That’s our mission and influences everything we do.

At Kipling we empower you to go your own way. Diversity makes us stronger and at Kipling we do believe your story matters, this is why we welcome all backgrounds.

We lighten your step, powering your curiosity to go your own way. #LiveLight

 Let’s Talk about the Role

The role will be part of the Kipling Management Team and will work closely with the Regional Brand Marketing Team to drive the marketing agenda across the Regions.

How You Will Make a Difference

• Build marketing vision with VP/GM Regions & Global Brand President to ensure sustainable and profitable business growth as well as global consistency and local relevancy
• Manage and own advertising budget within brands’ P&L to maximize ROI and achieve financial plans, fuelling brand awareness, top line sales and maximizing margin and operating income
• Lead Global marketing organization to raise brands awareness, maintain image and ensure best in class global / DTC / Key Accounts / local markets integrated sales & marketing plans, tools and creative assets
• Develop marketing organization both from a structural and talent development standpoint
• Champion consumer insights throughout the Kipling organization to ensure sustainable growth of the business and optimal brands’ equity
• Drive collaboration between Marketing, Sales, Retail, Product and incorporate feedback to continuously improve global marketing vision and strategy and overall Go To Market integration 

Skills for Success

• Marketing or Business Degree; MBA level preferred
• Minimum 10+ years of managerial Marketing management experience
• Deep understanding of the Kipling brand as well as the performance and industry
• Language skills: Fluent in English (both written and spoken).
• Willing to travel frequently, both in Europe, Asia and US

COMPETENCIES:

• Leading through Vision and Values: Keeping the organization's vision and values at the forefront of associate decision making and action
• Coaching and developing others: Providing feedback, instruction, and development guidance to help others excel in their current or future job responsibilities; planning and supporting the development of individual skills and abilities
• Building organizational talent: Establishing systems and processes to attract, develop, engage, and retain talented individuals; creating a work environment where people can realize their full potential, thus allowing the organization to meet current and future business challenges
• Business acumen: Using economic, financial, market, and industry data to understand and improve business results; using one’s understanding of major business functions, industry trends, and own organization’ s position to contribute to effective business strategies and tactics
• Driving execution: Translating strategic priorities into operational reality; aligning communication, accountabilities, resource capabilities, internal processes, and ongoing measurement systems to ensure that strategic priorities yield measurable and sustainable results
• Communication: Clearly conveying information and ideas through a variety of media to individuals or groups in a manner that engages the audience and helps them understand and retain the message
• Influence: Creating and executing influence strategies that persuade key stakeholders to take action that will advance shared interests and business goals

VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands. At the heart of our journey lies our purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com

What’s in it For You

We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package.

• A supportive feedback-based culture where respect and integrity guide us in what we do
• An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together
• Be part of an iconic lifestyle brand in a multi brand, multi countries organization
• A discount card with 50% on all VF brands
• Break out areas offering complimentary hot drinks

Free to Be, Inclusion & Diversity 

As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike.

If you like what you have read and want to join our team then we would like to hear from you!

Vermeld Creativeskills.be als referentie bij je sollicitatie in het subject of je begeleidende brief.

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