Account Manager BMW / MINI
at Serviceplan in Brussels

The Serviceplan Group, Independent Network of the Year at Cannes 2022, is dedicated to the entrepreneurial success of its clients and is a market leader in the development and realisation of integrated communication concepts. With our Houses of Communication in every important economic region around the world, we are the only independent agency group to provide all communication services from a single source for the creation of truly integrated concepts: the optimal basis for a BEST BRAND. For us, flexibility, agility, and consideration of the individual needs of our clients always has the highest priority. In addition to Serviceplan, the company brands Plan.Net, Make, and Mediaplus are the foundations of the House of Communication.

Serviceplan Group – Great Place to Work in the marketing sector – is looking for an Account Manager BMW/MINI (F/M/X)

The Serviceplan Group, Independent Network of the Year at Cannes 2022, is dedicated to the entrepreneurial success of its clients and is a market leader in the development and realisation of integrated communication concepts. With our Houses of Communication in every important economic region around the world, we are the only independent agency group to provide all communication services from a single source for the creation of truly integrated concepts: the optimal basis for a BEST BRAND.

For us, flexibility, agility, and consideration of the individual needs of our clients always has the highest priority. In addition to Serviceplan, the company brands Plan.Net, Make, and Mediaplus are the foundations of the House of Communication.

Our Brussels-based House of Communication (labeled Great Place to Work) is looking for a Account Manager with minimum 3 years of experience in advertising/media agencies, to join its team of around 120 employees and serve clients such as: Argenta, ALDI, BMW, C&A, Decathlon, L’Oréal, Mars, Mini, Nikon, Shell, and many others.

Within our House of Communication, the Account Manager will act as campaign lead in Belgium for our two top brands BMW & MINI. You will oversee and manage the account, including the campaign marketing activities within The Marcom Engine (TME = international agency eco-system for the BMW Group).

As Account Manager, you will be responsible for maintaining strong client relationships, coordinating cross-functional agency teams for your group of campaigns, ensuring seamless delivery of campaigns, and driving business value through effective account management. This role requires a strategic mindset, excellent leadership and management skills, and a deep understanding of multi-channel campaign activity with a customer journey focus.

Key responsibilities

• Serve as one of the main points of contact for the Belgian BMW & MINI client, collaborating internally and externally with operational and strategic leads, reporting to your Account Director.
• Manage the cross-functional domain/channel team for your campaigns, providing guidance, support, and mentorship to team members.
• Have accountability for the entire lifecycle of campaigns, including local delivery management, domain/channel scope, activities, and KPIs.
• Develop and maintain the master timeline and project schedule for your campaigns, ensuring timely execution across domains.
• Foster integration across agencies to drive business value and meet client objectives, working alongside the Account Director (in larger markets) and domain specialists (CRM, Digital Media, Web&Online, social & Content/Creation).
• Align with the central TME teams, including strategy and client service, to ensure consistency and coordination.
• Make an essential contribution to achieving targets and driving results.
• Take local responsibility for budgets, yearly marketing planning, and other financial matters within the designated areas of responsibility, in collaboration with your Account Director.

Requirements

• Minimum of 3 years of experience in the marketing media/agency industry, preferably in a comparable role.
• Proven track record in agency account management, campaign management, client and senior stakeholder management, and problem-solving.
• Strong operational excellence with the ability to meet service level agreements and deliver high-quality results.
• Demonstrated financial and business acumen related to marketing activities.
• Proficiency in understanding data analytics, utilising insights to inform decision-making and optimise campaigns.
• Excellent team management skills, with the ability to work with cross-functional teams.
• Exceptional communication and interpersonal skills, enabling effective collaboration with clients and internal stakeholders.
• Fluent in English, Dutch and French – the ability to communicate effectively in all three languages (or at least Dutch & English) is essential as well as stationed in Belgium.

What we offer

Onboarding: welcome round, onboarding days, breakfast, or lunch for newcomers - we ensure your perfect start.

Further training: your development is important to us. Whether through our internal campus training program, language courses or regular coaching - we will keep you up to date!

Flexibility: with flexible working hours and mobile office, you can adapt your job to your life - and not the other way around.

Fun: if you work, you must take a break from time to time. Whether partying or working out - with us you have plenty of opportunities through regular after-work events and agency-sponsored fitness programs.

Transformation: we face the challenges of the future and design our agency for the new world of work. On this learning journey, you can help advance our development, contribute ideas, and take on responsibility.

Internationality: as an internationally active agency group, you have the opportunity with us to network and exchange ideas with colleagues from a wide variety of disciplines from all over the world.

Diversity: we want to work in a diverse and inclusive culture and treat all our current and future colleagues with the utmost respect - which, after all, is the only way to foster innovation, creativity, and variety. Together, we are committed to providing an unbiased, tolerant, and equal opportunity workplace for all colleagues always. Discrimination of any kind has no place in our company.

Pet friendly: our agency loves pets, and they are more than welcome in our House of Communication.

About The Marcom Engine

The Marcom Engine is the biggest transformation project in sales and marketing in the automotive industry. TME is a unified architectural structure that fully integrates strategic and creative asset production and an ecosystem with 3 agencies: Serviceplan, MediaMonks & Berylls.

Our focus is on data-driven activation and efficient asset development. This includes increasing asset availability and flexibility, even when short notice. As a transnational agency operating system for all European markets, TME comprehensively integrates the classic marketing disciplines of strategy, creation, and production with all relevant aspects of the customer journey - while raising them to a high-tech level. This includes all areas of data-driven performance marketing and analytics, marketing automation, programmatic media, and CRM support. TME focuses on advanced customer data analytics, highly automated communications production and delivery, digital media, and strong e-commerce support.

When applying be sure to reference Creativeskills.be in the subject or body of your email.

Are you the new Account Manager BMW / MINI at Serviceplan?

  [email protected]

  When applying be sure to reference Creativeskills.be in the subject or body of your email.

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